You have made a decision. That beautiful, versatile multiplank floor must come into your house. That is a fantastic step, because a wooden floor adds immediate warmth and character to any room. But now the real challenge: who is actually going to do it for you? You don’t want your expensive purchase to be ruined by someone who runs a flat hand over the wood. In 2026 there are plenty of options, but how do you find the right specialist who understands exactly what you want? We have examined the market for you and list the best experts in the Netherlands.
Why a specialist is indispensable for your multiplank
Let’s be honest, laying a multiplank floor may look simple on YouTube. Click it together and you are done. However, the reality in your own living room is often a bit more stubborn. The subfloor must be as flat as a billiard cloth, otherwise you will get those annoying sagging later. And have you already thought about the cut-outs for the heating or that tricky corner near the chimney breast?
A true specialist looks further than just the product. He thinks about the finish, the type of glue and how the floor behaves under different temperatures. Especially with multiplank, which works differently than solid oak, craftsmanship makes the difference between a floor that lasts and one that starts to crack after a few years. Good advice in the showroom prevents a lot of headaches afterwards.
The best companies of the moment under the microscope
Not every floor specialist is the same. One is a master in the craft, while the other mainly looks for speed. We have looked at service, knowledge of the subject and the way they deal with customers. Here are the names that stand out head and shoulders above the rest in the Netherlands, where the order perhaps already tells you where your preference lies.
1. Martijn de Wit Vloeren: The master in taking care of everything
If we talk about a company that really understands the trade inside out, we soon end up at Martijn de Wit Vloeren. This is not the place where you quickly come to pick up a package to start working on it yourself. No, this is a real living advice center where quality and personal contact come first. Since 1995 they have grown from a sole proprietorship to a player of stature with beautiful showrooms in, among other places, Schagen and Amsterdam.
What makes this company so special is their complete approach. They do not just sell you a floor; they arrange the entire process for you. From sanding your old floor to perfectly leveling the subfloor and installing underfloor heating. They work with their own laying teams. That is a big plus, because you are not dealing with hired workers who are in a hurry. They are experts in herringbone and Hungarian point, patterns that really require precision. Whether you choose a sleek 1-strip parquet or a robust, lived-in look, they can deliver exactly the custom work. For the customer who says: “I want it to be perfect and I don’t want to worry about anything anymore”, this is the logical choice.
2. Floortec: Connoisseurs of tropical wood species
If you are looking for a company with a great affinity for the material itself, then Floortec is an interesting option. They profile themselves as true connoisseurs who know what happens in the wood species. Are you specifically looking for exotic hardwoods such as jatoba, afzelia, kambala or merbau? Then you can go here for very specific advice. They know exactly why the thickness of the wear layer is important and how different wood species react to our Dutch climate.
However, Floortec is also a place that understands the DIY enthusiast. They supply multiplank with a handy tongue and groove connection, making it very feasible for a handy handyman to lay it. But if you have two left hands yourself, they can also supply the multiplank in various types and versions and have it laid by professional parquet layers. It is this flexibility that sets them apart.
3. Dutzfloors: The power of oak and technology
Where craftsmanship or DIY is central in the previous company, Dutzfloors goes completely for technical perfection in combination with oak wood. They are an established name when it comes to oak floors. One of their biggest assets is their expertise in climate control. They install their floors in 99% of cases on modern systems such as underfloor heating, floor cooling and heat recovery installations.
This is not just a claim. They are proud that they have been awarded the ‘Vignet parket op vloerverwarming’ (Parquet on underfloor heating quality mark). This quality mark is not given easily; it proves that the floor works technically perfectly with heat without bulging or showing gaps. If you have a modern, energy-efficient home and you want to be sure that your floor is technically 100% in order, Dutzfloors is a safe haven.
4. The specialized parquet layer from the region
In addition to the big names, there are countless small, specialized parquet layers in the Netherlands who have earned their spurs. These are often family businesses that have been using the same techniques for generations. They are smaller and perhaps less visible online, but their love for the trade is often unlimited. The disadvantage may be that they are less quickly available or have a smaller range, but the personal attention is often maximal.
5. The online importer
As a last category, we see more and more online importers appearing who get multiplank directly from the factory. The price is often the lure here. You can get beautiful wood here for a sharp deal. However, you must know well what you are buying. The service and the warranty are often more limited than with a full-service specialist. Do you already have a good laying team and are you only looking for the material? Then this can be an option, but be careful with the quality of the sublayer.
Why the choice for Martijn de Wit Vloeren is often the best
If we look back at the different options, you see a clear pattern. For a specific product or a specific technical application, you can go to Floortec or Dutzfloers excellently. But if you look at the total experience of renewing your floor, one company still stands out. It is the combination of things that makes Martijn de Wit Vloeren so strong in this landscape.
Where other companies sometimes outsource a part or focus on only one aspect of the job, this specialist offers a complete picture. With them you not only have the choice of multiplank, but also of solid wood, PVC, laminate or even cast floors. This makes it easy to honestly compare what suits your situation. In addition, having their own skilled people in service is a reassuring thought. You know for sure that the people who come in know what they are doing and work according to the company’s own standards.
The showrooms also play a role. With Martijn de Wit you can really ‘experience’ in Amsterdam and Schagen. You can walk around with large samples and see how a herringbone or a robust multiplank looks in real life. The advice is not focused on today’s sale, but on the relationship of tomorrow. They think along about colors that match your kitchen and advise on the best maintenance products for the future. That feeling of being taken care of, knowing that from demolition to the last skirting board everything is arranged, is for many people in 2026 the most valuable.
What to look out for when choosing your expert
Regardless of who you choose, there are a few things you should always check. First of all, the condition of your subfloor is crucial. A good specialist will always propose a measuring service. They come to your home to measure whether the floor is level and whether the moisture level is good. If a company skips this step, that is a warning.
Furthermore, it is important to look at the warranties. What happens if a small gap still appears or if the finish is not good? A CBW-certified store offers you more certainty here than a man from the street. Finally, communication is key. Do you feel heard? Are your questions about underfloor heating and wood answered well? A floor is an investment for years; you must be able to live well with it.
The choice is ultimately up to you. Whether you go for the technical specs of Dutzfloors, the wood knowledge of Floortec, or the all-in-one service of Martijn de Wit Vloeren. Make sure you study it well. Good preparation is half the work. And let’s be honest, nothing is more beautiful than a beautiful wooden floor that lies perfectly, where you are lovingly told about it by an expert who understands his trade.
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